Put Kaley Cuoco* in it! Although I'd probably watch a show called "Stare at a still picture of Kaley Cuoco while buying crap from advertisers," the show "The Big Bang Theory" is all that is available right now. I got hooked on it via random YouTube clips, which is exactly what they intend to have happen. Now I've got the whole series, so far, downloaded via iTunes.
The sad thing is that I know at least five real people like each of the main geeks on the show, and even one real-life smokin' hot woman who hangs around with geeks for no reason (I married her!)
* turns out she has the same birthday as me, which means she really is a Sagatarrius as stated in the show.